Influencer fever has officially reached an all-time high in the global digital sphere. With its origins in YouTube culture, we now have influencers dominating many different platforms, although Instagram and YouTube remain the major platforms for influencer content....
Digital marketing is one of the best ways to get your business off the ground while also keeping it relevant. As more and more people shift to the digital world—all thanks to the pandemic—it’s getting increasingly important that businesses rise above the growing noise...
Let’s begin by saying that the best way to get a new business off the ground is by seeking help from a professional digital marketing company—there’s just no way around it. Not only do businesses stand to benefit from their experience and knowledge, but they can also...
Social media networks are platforms that connect us all. These digital spaces are where people ‘hang out’ when they aren’t hanging out physically. From entertainment to education, we rely on social media platforms to get us the information we need. So it makes sense...
Most new small businesses have a very limited budget, all thanks to the crumbling corona-inflicted economy. There are very few resources to spare—none that can be wasted on trial and error. There’s also very little to spend on advertising to compete with bigger...
High website traffic, increased click-through rates, and top page ranking are the markers of a well-performing business. Marketing strategies such as Search Engine Optimization (SEO) and search engine marketing (SEM) are two effective ways to increase visibility and...
