Digital

Marketing

Decoded - mini course

In today’s rapidly evolving digital landscape, understanding the basics of digital marketing is crucial for every business owner. The Digital Marketing Decoded Mini-Course, brought to you by Local Image University, offers a streamlined introduction to digital marketing. This course is designed as a primer to help you navigate the complex terminology and foundational concepts that can often seem overwhelming.

WHAT YOU WILL LEARN

UNDERSTANDING MARKETING JARGON

Decode the language used by digital marketers and agencies. Learn what terms like SEO, PPC, CTR, and ROI mean and why they are essential for your business’s marketing.

BASIC CONCEPTS OF DIGITAL MARKETING

Gain insights into the core areas of digital marketing, including search engine optimization (SEO), social media marketing, email marketing, and content marketing.

NAVIGATING DIGITAL CHANNELS

Understand the different digital channels and how they can be leveraged to reach your target audience effectively.

INTRODUCTION TO ANALYTICS

Get a basic overview of analytics and how data can inform and drive your marketing decisions.

COURSE FEATURES

Short and Sweet: This mini-course is compact and designed to be completed quickly. It provides essential knowledge without a heavy time investment.

Interactive Learning: Engage with interactive quizzes and visual aids that make learning both fun and effective.

Expert Insights: Learn from the distilled wisdom of digital marketing professionals who have been in the field and understand what beginners need to know.

WHO SHOULD ENROLL?

SMALL BUSINESS OWNERS

Who want to get a grasp on digital marketing basics.

ENTREPRENEURS

Looking to effectively communicate with and evaluate potential marketing agencies.

ANYONE WHO WANTS A PRIMER ON DIGITAL MARKETING

Before diving into more comprehensive courses that equip you to be a digital marketer.

ENROLL TODAY!

Don’t let the complexity of digital marketing intimidate you. Enroll in the Digital Marketing Decoded Mini-Course and start your journey towards becoming more marketing-savvy. This course will empower you with the knowledge you need to make informed decisions about your digital marketing strategy. 

Ready to demystify digital marketing?