Social media networks are platforms that connect us all. These digital spaces are where people ‘hang out’ when they aren’t hanging out physically. From entertainment to education, we rely on social media platforms to get us the information we need. So it makes sense...
Most new small businesses have a very limited budget, all thanks to the crumbling corona-inflicted economy. There are very few resources to spare—none that can be wasted on trial and error. There’s also very little to spend on advertising to compete with bigger...
When it comes to the business world, COVID-19 has had deleterious effects. But although the virus stands behind the many shutdowns and losses that the economy has sustained, there have been hidden positives as well. It has forced business owners to step out of their...
Email marketing is one of the most effective ways of increasing your customer base. In the age of digitization, consistency and relevance are valued. Make your business stand apart, get a competitive edge, and enhance your reputation by strategizing a one-of-a-kind...
Have you ever run an A/B split test to see which ad performs better? What is your CPA? Do all your webpages have a higher PA? How do you plan to tackle an increasing bounce rate? If you can answer all these questions, your digital marketing game is strong. However,...
