Salt Air Property Management

We started by crafting a unique brand identity for Salt Air Property Management. This involved creating a logo, choosing a color scheme, and developing a brand voice that resonated with the essence of vacation properties in Ellsworth. Our focus was to encapsulate the serene, inviting, and professional nature of Amanda’s business in the brand design.

The website for Salt Air Property Management was designed to be more than just visually appealing; it was structured to be user-friendly, informative, and a powerful tool for business growth. We ensured the website reflected the brand’s ethos, provided clear information on services, and included a seamless booking process. The site was also optimized for mobile devices, considering the high number of users who book vacations through mobile platforms.

Recognizing the power of social media in the vacation rental market, we developed and optimized Salt Air Property Management’s social media profiles. Our strategy was to create engaging, visually appealing content that showcased the properties under management and highlighted the unique experiences they offer. We also used these platforms for targeted advertising and to build a community around the brand.

We implemented a comprehensive SEO strategy to ensure that Salt Air Property Management stood out in online searches. This involved keyword research specific to the vacation rental market in Ellsworth, optimizing website content for these keywords, and building backlinks to increase the site’s authority. Our ongoing SEO efforts were focused on driving organic traffic and improving search engine rankings.

Our social media strategy for Sarah was twofold: establishing a strong brand presence and generating leads. We created branded profiles on key platforms like Instagram and Facebook, ensuring consistency in messaging and visuals across all channels. Our team curated content that engaged her audience, highlighted her real estate successes, and showcased her knowledge of the lakes region. We also implemented targeted social media campaigns to attract potential clients, turning her social media profiles into powerful tools for lead generation. Each of these services was interlinked, creating a cohesive and comprehensive approach to building Sarah’s personal brand and online presence. Our strategies were tailored specifically to her needs and goals, ensuring that every aspect of our work contributed to her success as a real estate agent in Maine’s lakes region.