Among the several social media marketing tools that can help your growing business increase its reach, Instagram holds a special place. With over 1 billion monthly users, the platform provides an excellent opportunity for companies to showcase their business and build...
It’s a Monday morning, and you’re sitting behind your computer when there’s a notification on the screen. “Another email,” you think while lazily scrolling over the email icon. The email subject line reads, ‘Buy The Best Sneakers In...
Email marketing is one of the most effective ways of increasing your customer base. In the age of digitization, consistency and relevance are valued. Make your business stand apart, get a competitive edge, and enhance your reputation by strategizing a one-of-a-kind...
Have you ever run an A/B split test to see which ad performs better? What is your CPA? Do all your webpages have a higher PA? How do you plan to tackle an increasing bounce rate? If you can answer all these questions, your digital marketing game is strong. However,...
High website traffic, increased click-through rates, and top page ranking are the markers of a well-performing business. Marketing strategies such as Search Engine Optimization (SEO) and search engine marketing (SEM) are two effective ways to increase visibility and...
